Exposure media platforms and the media literacy of students of special program in journalism of Tanza National Comprehensive High School / by Carmela O. Pedrena.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Indang, Cavite : Cavite State University- Main Campus, 2015.Description: v, 60 pages : illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
Subject(s): DDC classification:
  • 302.23  P34 2015
Online resources: Production credits:
  • College of Arts and Science (CAS)
Abstract: PEDRERA, CARMELA O. Exposure to Media Platforms and the Media Literacy of Students of Special Program in Journalism of Tanza National Comprehensive High School. Undergraduate Thesis. Bachelor of Arts in Mass Communication. Ca\ ite State University, Indang, Cavite. April 2015, Adviser: Ms. Bonalyn S. Caisip. The study was conducted to measure the exposure to media platforms and the media literacy of Special Program in Journalism (SPJ) students of Tanza National Comprehensive High School (TNCHS). Specifically, it aimed to determine the level of exposure of the participants to media platforms; to determine the level of media literacy of the participants; and to determine the relationship between the level of exposure to media platforms and the level of media literacy of the SPJ students. The study was conducted from October 2014 to February 2015. It employed complete or total enumeration technique in selecting the respondents of the study. Survey questionnaires were administered to 93 SPJ students of TNCHS. The participants' level of exposure to media platforms was measured by length of time reading the material; frequency of reading the material, and the amount of material and news information assessed. The level of media literacy was identified in terms of evaluation of information and analysis of information. Mean, standard deviation, frequency and percentage were used to analyze these levels while Spearman Rank Correlation Coefficient was utilized to interpret the relationship between the level of exposure to media platforms and the media literacy.
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Theses / Manuscripts Theses / Manuscripts Ladislao N. Diwa Memorial Library Theses Section Non-fiction 302.23 P34 2015 (Browse shelf(Opens below)) Link to resource Room use only T-5708 00009196

Thesis ( BA Mass Communication ) Cavite State University

Includes bibliographical references.

College of Arts and Science (CAS)

PEDRERA, CARMELA O. Exposure to Media Platforms and the Media Literacy of Students of Special Program in Journalism of Tanza National Comprehensive High School. Undergraduate Thesis. Bachelor of Arts in Mass Communication. Ca\ ite State University, Indang, Cavite. April 2015, Adviser: Ms. Bonalyn S. Caisip.

The study was conducted to measure the exposure to media platforms and the media literacy of Special Program in Journalism (SPJ) students of Tanza National Comprehensive High School (TNCHS). Specifically, it aimed to determine the level of exposure of the participants to media platforms; to determine the level of media literacy of the participants; and to determine the relationship between the level of exposure to media platforms and the level of media literacy of the SPJ students. The study was conducted from October 2014 to February 2015. It employed complete or total enumeration technique in selecting the respondents of the study. Survey questionnaires were administered to 93 SPJ students of TNCHS. The participants' level of exposure to media platforms was measured by length of time reading the material; frequency of reading the material, and the amount of material and news information assessed. The level of media literacy was identified in terms of evaluation of information and analysis of information. Mean, standard deviation, frequency and percentage were used to analyze these levels while Spearman Rank Correlation Coefficient was utilized to interpret the relationship between the level of exposure to media platforms and the media literacy.

Submitted copy to the University Library. 01/14/2015 T-5708

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