Strategic advertising campaigns / Don E. Schultz, Beth Barnes.

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TextPublication details: Lincolnwood, Ill. : NTC Business Books, c1995.Edition: 4th edDescription: xxvi, 370p. : ill. ; 24 cmContent type:

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Holdings
Item type	Current library	Collection	Call number	Materials specified	Status	Notes	Date due	Barcode
Books	Ladislao N. Diwa Memorial Library Reserve Section	Non-fiction	RUS HF5823 Sch8 1995 (Browse shelf(Opens below))		Room use only	45752		00020081

Includes bibliographical references and index.

Donated by Ohio State University 45752