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Land Bank of the Philippines Trece Martires City Branch / by Nancy S. Rogacion.

By:

Rogacion, Nancy S [author]

Contributor(s):

Feranil, Nelia E [adviser]

Material type: Text

TextLanguage: English Publication details: Indang, Cavite : 1998. Cavite State University- Main Campus,Description: 59 pages : illustrations ; 28 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

Subject(s):

DDC classification:

658 R63 1998

Online resources:

Click here to view thesis abstract and table of contents

Production credits:

College of Economics, Management, and Development Studies (CEMDS)

Abstract: ROGACION, NANCY SALAMATIN, "Land Bank of the Philippines - Trece Martires City Branch," Brgy. Luciano, Trece Martires City, Cavite, Undergraduate Field Study. Bachelor of Science in Business Management major in Marketing. Cavite State University, Indang, Cavite. Apnl 1998. Adviser: Nelia E. Feranil. A 480-hour field study was conducted at Land Bank of the Philippines (LBP), Trece Martires City, Cavite. Generally, the study aimed to apply gained knowledge in business management to practical business situations and to have useful experiences in the real employment situation. Specifically, it aimed to have an exposure and knowledge in various activities of the bank and to describe the bank in terms of organization, management and marketing. Gathering of data was done through the bank's records. Interviews with the bank personnel and actual participation in some of the bank's activities were conducted to increase the volume of data gathered. Personal observations provided more insights in studying the bank's operations. LBP is the only universal bank with a social mission to spur countryside development. The bank offers different types of products and services such as deposits (savings, time, current), loan services, other credit facilities and programs for bank-assisted-cooperatives and for countryside financial institutions. Inspite of the good management of the bank, problems still existed. Lots of clients were not given immediate attention because there were only two tellers, so hiring of an additional teller was recommended. It was also recommended to extend the banking hours from 8:30 am to 3:30 pm. Past due payments of loans were also encountered, so it was recommended to send notice to borrowers before the maturity date and to give additional penalty to overdue accounts. In terms of product and service promotion, the bank gave recognition such as "Gawad Pitak" to the most outstanding cooperative. It also introduced some raffle promo and sponsored contests. The bank also distributed calendars and t-shirts to the clients. Like the other branches, LBP-Trece Martires City Branch is financed by the Head Office. The bank's financial status indicated successful performance because the bank's total income in 1997 was estimated at P22,478,000.00 and the total expenses was P13,106,000.00. The net income was P9,372,000.00.

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Holdings ( 1 )
Title notes ( 5 )

Holdings
Item type	Current library	Collection	Call number	Materials specified	URL	Status	Notes	Date due	Barcode
Theses / Manuscripts	Ladislao N. Diwa Memorial Library Theses Section	Non-fiction	658 R63 1998 (Browse shelf(Opens below))		Link to resource	Room use only	FS-14		00005893

Field study (B.S.B.M.--Marketing) Cavite State University

Includes bibliographical references.

College of Economics, Management, and Development Studies (CEMDS)

ROGACION, NANCY SALAMATIN, "Land Bank of the Philippines - Trece Martires City Branch," Brgy. Luciano, Trece Martires City, Cavite, Undergraduate Field Study. Bachelor of Science in Business Management major in Marketing. Cavite State University, Indang, Cavite. Apnl 1998. Adviser: Nelia E. Feranil.
A 480-hour field study was conducted at Land Bank of the Philippines (LBP), Trece Martires City, Cavite. Generally, the study aimed to apply gained knowledge in business management to practical business situations and to have useful experiences in the real employment situation. Specifically, it aimed to have an exposure and knowledge in various activities of the bank and to describe the bank in terms of organization, management and marketing. Gathering of data was done through the bank's records. Interviews with the bank personnel and actual participation in some of the bank's activities were conducted to increase the volume of data gathered. Personal observations provided more insights in studying the bank's operations. LBP is the only universal bank with a social mission to spur countryside development. The bank offers different types of products and services such as deposits (savings, time, current), loan services, other credit facilities and programs for bank-assisted-cooperatives and for countryside financial institutions. Inspite of the good management of the bank, problems still existed. Lots of clients were not given immediate attention because there were only two tellers, so hiring of an additional teller was recommended. It was also recommended to extend the banking hours from 8:30 am to 3:30 pm. Past due payments of loans were also encountered, so it was recommended to send notice to borrowers before the maturity date and to give additional penalty to overdue accounts. In terms of product and service promotion, the bank gave recognition such as "Gawad Pitak" to the most outstanding cooperative. It also introduced some raffle promo and sponsored contests. The bank also distributed calendars and t-shirts to the clients. Like the other branches, LBP-Trece Martires City Branch is financed by the Head Office. The bank's financial status indicated successful performance because the bank's total income in 1997 was estimated at P22,478,000.00 and the total expenses was P13,106,000.00. The net income was P9,372,000.00.

Submitted to the University Library 07/18/2007 FS-14