Marketing essentials / Lois Schneider Farese, Grady Kimbrell, Carl A. Woloszyk.
Material type: TextPublication details: New York : Glencoe/McGraw-Hill, c1997.Edition: 2nd edDescription: xx, 620p. : col. ill. ; 26 cmISBN:- 0026406012 (hard bound)
Item type | Current library | Collection | Call number | Materials specified | Vol info | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|---|
Books | Ladislao N. Diwa Memorial Library Room Use Section | 20060120 | HF5415 | Available | apd | 19643 |
Includes bibliographical references.