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1.
Direct marketing / Herbert Katzenstein, William S. Sachs. by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: New York : Macmillan Pub, c1992
Availability: Items available for loan: (1).

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2.
Handbook of direct mail : the dialogue method of direct written sales communication / Siegfried Vogele. by
Material type: Text Text; Format: print
Publication details: New York : Prentice Hall, c1992
Availability: Items available for loan: (1).

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