Competitive retail marketing : dynamic strategies for winning and keeping customers / Andrew Collins.
Material type: TextSeries: McGraw-Hill marketing for professionalsPublication details: London : McGraw-HIll, c1992.Description: xix, 229p. : ill. ; 23 cmISBN:- 0077075676
Item type | Current library | Collection | Call number | Materials specified | Vol info | Status | Notes | Date due | Barcode |
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Books | Ladislao N. Diwa Memorial Library Room Use Section | 19940302 | HF5429 | Available | mma | 8911 |