M2N quick siomai / by Nerlyn S. Causaren and Marissa F. Romilla.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Indang, Cavite: Cavite State University- Main Campus, 2002.Description: xv, 85 pages : illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
Subject(s): DDC classification:
  • 658  C31 2002
Online resources: Production credits:
  • College of Economics, Management, and Development Studies (CEMDS)
Abstract: CAUSAREN, NERLYN S., AND ROMILLA, MARISSA F., M2N Quick Siomai. Enterprise Development Project, Bachelor of Science in Business Management major in Marketing , Cavite State University, April 2002. Adviser Teddy Tepora. An enterprise development project on the production and marketing of Siomai was conducted in Bucal, Silang, Cavite from September 6, 2001 to February 22, 2002. Two Marketing major students decided to invest a total initial capital of P30,000.00 for the project from a P15,000.00 individual share. The partners named the project M2N Quick Siomai. The conduct of the project was generally geared towards the application of theoretical knowledge in small-scale business management to practical situations. The project covered the functional areas of management such as production, marketing and finance. Data and information pertinent to the entrepreneurial project were gathered through the actual production and marketing of the food item. Results of the analyses show that the month of November incurred the highest volume of sales due to the increase in the production volume number of customers and distribution channels The project has established seven distribution channels in Silang, Tagaytay and Indang. Among the distribution channels, the main store outlet of the enterprise incurred the biggest sales (62%). In terms of deliveries, the store outlet inside the Cavite State University (CvSU) had the highest value (23%). With regards to the project's marketing strategies, the partners sold fish balls and fish nuggets in their main store outlet as additional income in response to the suggestions of their customers. The highest volume and sales of fish balls and fish nuggets were recorded during the month of November with a total sale of P10, 650.00. The project's financial performance was measured and analyzed through the use of financial ratios such as: return on investment (R01); gross profit margin (GPR); return on sales (ROS); net sales per peso of owners' equity; and profit to net worth. The major problems encountered by the project were food spoilage and high transportation costs. Spoilage resulted to high product return because of the customers' dissatisfaction. High transportation cost, on the other hand, was a result of the lack of transportation means for the delivery of the products. To solve these problems, the particles agreed to lessen the number of orders from distribution channels and to allocate enough allowance for the transport of the products.
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Theses / Manuscripts Theses / Manuscripts Ladislao N. Diwa Memorial Library Theses Section Non-fiction 658 C31 2002 (Browse shelf(Opens below)) Link to resource Room use only EDP-110 00005073

Enterprise development project (B.S.B.M.--Marketing) Cavite State University

Includes bibliographical references.

College of Economics, Management, and Development Studies (CEMDS)

CAUSAREN, NERLYN S., AND ROMILLA, MARISSA F., M2N Quick Siomai. Enterprise Development Project, Bachelor of Science in Business Management major in Marketing , Cavite State University, April 2002. Adviser Teddy Tepora.
An enterprise development project on the production and marketing of Siomai was conducted in Bucal, Silang, Cavite from September 6, 2001 to February 22, 2002. Two Marketing major students decided to invest a total initial capital of P30,000.00 for the project from a P15,000.00 individual share. The partners named the project M2N Quick Siomai. The conduct of the project was generally geared towards the application of theoretical knowledge in small-scale business management to practical situations. The project covered the functional areas of management such as production, marketing and finance. Data and information pertinent to the entrepreneurial project were gathered through the actual production and marketing of the food item. Results of the analyses show that the month of November incurred the highest volume of sales due to the increase in the production volume number of customers and distribution channels The project has established seven distribution channels in Silang, Tagaytay and
Indang. Among the distribution channels, the main store outlet of the enterprise incurred the biggest sales (62%). In terms of deliveries, the store outlet inside the Cavite State University (CvSU) had the highest value (23%).
With regards to the project's marketing strategies, the partners sold fish balls and fish nuggets in their main store outlet as additional income in response to the suggestions of their customers. The highest volume and sales of fish balls and fish nuggets were recorded during the month of November with a total sale of P10, 650.00. The project's financial performance was measured and analyzed through the use of financial ratios such as: return on investment (R01); gross profit margin (GPR); return on sales (ROS); net sales per peso of owners' equity; and profit to net worth. The major problems encountered by the project were food spoilage and high transportation costs. Spoilage resulted to high product return because of the customers' dissatisfaction. High transportation cost, on the other hand, was a result of the lack of transportation means for the delivery of the products. To solve these problems, the particles agreed to lessen the number of orders from distribution channels and to allocate enough allowance for the transport of the products.

Submitted to the University Library 04/15/2002 EDP-110

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