Learning aid for use with basic marketing : a global-managerial approach / William D. Perreault, Jr. and E. Jerome McCarthy.
Material type: TextPublication details: Boston : McGraw-Hill, c1999.Edition: 13th edDescription: v, v. p. : ill. ; 27 cmISBN:- 0070005699
Item type | Current library | Collection | Call number | Materials specified | Vol info | Status | Notes | Date due | Barcode |
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Books | Ladislao N. Diwa Memorial Library Room Use Section | 20071123 | HF5415.13 | Available | mma | 59295 |