Elevate the debate : a multi-layered approach to communicating your research / edited by Jonathan Schwabish.

Contributor(s):

Schwabish, Jonathan A [editor]

Material type: Text

TextLanguage: English Publication details: Hoboken, New Jersey : John Wiley & Sons, Inc., c2020. Description: xiv, 210 pages : illustrations ; 24 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9781119620013 (paperback)

Subject(s):

LOC classification:

HT123 El2 2020

Online resources:

Contents:

Why research needs a big audience -- Developing an audience outreach strategy -- Introduction to visualizing your research -- Better presentations: more effective speaking -- How to blog about your findings -- Working with the media to increase your impact -- Social media can build audiences that matter -- Putting it all together to make a difference.

Summary: "An array of practical strategies and proven techniques enables you to make your research accessible to diverse audiences, form engaging narratives, and design and implement meaningful outreach plans. Each chapter examines a specific communications strategy, such as data visualization, presentation skills, social media, blog writing, and reporter interactions. Written by expert members of the Urban Institute’s Communication department, and edited by Jonathan Schwabish, a Senior Fellow at Urban, Elevate the Debate guides you on how to use the media environment to your advantage and make a difference through policy insights and policy solutions. This valuable book teaches you how to: Develop and apply data-driven and story-focused communication Use the “Pyramid Philosophy” of rooting accessible, engaging communications products in sophisticated research. Solve problems with your research by defining goals and recommending conclusions-based actions Identify the researchers, organizations, funders, influencers, and policymakers who are most important to your goals and precisely target their information needs Employ communication styles and strategies to get your work in the hands of people who can use it and act upon it. Elevate the Debate: A Multi-layered Approach to Communicating Your Research is a must-have resource for academic researches, policy researchers, and all analysts of data-driven research."--Back cover

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Holdings ( 1 )
Title notes ( 4 )

Holdings
Item type	Current library	Collection	Call number	Materials specified	URL	Status	Notes	Date due	Barcode
Books	Ladislao N. Diwa Memorial Library Reserve Section	Non-fiction	RUS HT123 El2 2020 (Browse shelf(Opens below))		Link to resource	Room use only	80399		00082769

Includes bibliographical references and index.

Why research needs a big audience -- Developing an audience outreach strategy -- Introduction to visualizing your research -- Better presentations: more effective speaking --
How to blog about your findings -- Working with the media to increase your impact -- Social media can build audiences that matter -- Putting it all together to make a difference.

"An array of practical strategies and proven techniques enables you to make your research accessible to diverse audiences, form engaging narratives, and design and implement meaningful outreach plans. Each chapter examines a specific communications strategy, such as data visualization, presentation skills, social media, blog writing, and reporter interactions. Written by expert members of the Urban Institute’s Communication department, and edited by Jonathan Schwabish, a Senior Fellow at Urban, Elevate the Debate guides you on how to use the media environment to your advantage and make a difference through policy insights and policy solutions.
This valuable book teaches you how to:
Develop and apply data-driven and story-focused communication
Use the “Pyramid Philosophy” of rooting accessible, engaging communications products in sophisticated research.
Solve problems with your research by defining goals and recommending conclusions-based actions
Identify the researchers, organizations, funders, influencers, and policymakers who are most important to your goals and precisely target their information needs
Employ communication styles and strategies to get your work in the hands of people who can use it and act upon it.
Elevate the Debate: A Multi-layered Approach to Communicating Your Research is a must-have resource for academic researches, policy researchers, and all analysts of data-driven research."--Back cover

Fund 164 Linar International Book Resources, Inc. Purchased 06/06/2022 80399 pnr PHP 2,271.00 2022-05-333 2022-1-0319