Marketing : (Record no. 16957)

MARC details
000 -LEADER
fixed length control field 00857nam a2200265 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210303102030.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210303b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 193144207x
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number Ev1 2002
100 ## - MAIN ENTRY--PERSONAL NAME
9 (RLIN) 4567
Personal name Evans, Joel R.
245 ## - TITLE STATEMENT
Title Marketing :
Remainder of title marketing in the 21st century /
Statement of responsibility, etc. Joel R. Evans, Barry Berman.
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Cincinnati, Ohio :
Name of publisher, distributor, etc. Atomic Dog Pub.,
Date of publication, distribution, etc. c2002.
300 ## - PHYSICAL DESCRIPTION
Extent xxxi, 687 p. : col. ill. ; 27 cm.
336 ## - CONTENT TYPE
Source rdacontent
Content type term text
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term volume
500 ## - GENERAL NOTE
General note Glossary : p. A25 - A29. <br/>
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE
Method of acquisition Donated by Ohio State University
Accession number 21568
Extent copy 3
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 366
Topical term or geographic name entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
9 (RLIN) 4568
Personal name Berman, Barry
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Coded location qualifier Full call number Barcode Date last seen Copy number Price effective from Koha item type Public note Total Renewals
    Library of Congress Classification     Non-fiction Ladislao N. Diwa Memorial Library Ladislao N. Diwa Memorial Library Circulation Section 01/20/2006 Donated by Ohio State University Cir HF5415 Ev1 2002 00012918 09/03/2020 c3 09/03/2020 Books 21568  
    Library of Congress Classification     Non-fiction Ladislao N. Diwa Memorial Library Ladislao N. Diwa Memorial Library Circulation Section 01/20/2006 Donated by Ohio State University Cir HF5415 Ev1 2002 00012919 09/03/2020 c4 09/03/2020 Books 21569  
    Library of Congress Classification   Room use only Non-fiction Ladislao N. Diwa Memorial Library Ladislao N. Diwa Memorial Library Room Use Section 01/20/2006 Donated by Ohio State Univ. RUS RUS HF5415 Ev1 2002 00017979 10/29/2020   10/29/2020 Books 19640 2002
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