Principles of marketing / (Record no. 17007)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00836 a2200253 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220511155143.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220511b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9710845144 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | K84p 1989 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 3774 |
| Personal name | Kotler, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of marketing / |
| Statement of responsibility, etc. | Philip Kotler |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Englewood Cliffs, N. J : |
| Name of publisher, distributor, etc. | Prentice Hall International, |
| Date of publication, distribution, etc. | c1989. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiv, 660 pages : |
| Other physical details | illustrations ; |
| Dimensions | 25 cm |
| 336 ## - CONTENT TYPE | |
| Source | rdacontent |
| Content type term | text |
| 337 ## - MEDIA TYPE | |
| Source | rdamedia |
| Media type term | unmediated |
| 338 ## - CARRIER TYPE | |
| Source | rdacarrier |
| Carrier type term | volume |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Glossary pp. 633-642. Includes index. <br/> |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE | |
| Method of acquisition | Donated by Ohio State University |
| Accession number | 9236 |
| Extent | copy 1 |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE | |
| Method of acquisition | Glossary pp. 633-642. Includes index. <br/> |
| Accession number | 9237 |
| Extent | copy 2 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 366 |
| Topical term or geographic name entry element | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Coded location qualifier | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | Ladislao N. Diwa Memorial Library | Ladislao N. Diwa Memorial Library | Circulation Section | 05/17/1995 | CIR | HF5415 K84p 1989 | 00073098 | 05/11/2022 | c1 | 05/11/2022 | Books | 9236 | |||||
| Library of Congress Classification | Non-fiction | Ladislao N. Diwa Memorial Library | Ladislao N. Diwa Memorial Library | Circulation Section | 05/17/1995 | CIR | HF5415 K84p 1989 | 00073099 | 05/11/2022 | c2 | 05/11/2022 | Books | 9237 |