Marketing / (Record no. 18152)
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000 -LEADER | |
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fixed length control field | 01033 a2200289 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20210218113455.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210218b ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0070189544 |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415 |
Item number | Et9 1997 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
9 (RLIN) | 4181 |
Personal name | Etzel, Michael J. |
245 ## - TITLE STATEMENT | |
Title | Marketing / |
Statement of responsibility, etc. | Michael J. Etzel, Bruce J. Walker, William J. Stanton. |
250 ## - EDITION STATEMENT | |
Edition statement | 11th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New York : |
Name of publisher, distributor, etc. | McGraw-Hill, |
Date of publication, distribution, etc. | c1997. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxi, 624p. : ill. ; 25 cm. |
336 ## - CONTENT TYPE | |
Source | rdacontent |
Content type term | text |
337 ## - MEDIA TYPE | |
Source | rdamedia |
Media type term | unmediated |
338 ## - CARRIER TYPE | |
Source | rdacarrier |
Carrier type term | volume |
490 ## - SERIES STATEMENT | |
Series statement | McGraw-Hill series in marketing |
500 ## - GENERAL NOTE | |
General note | Rev. ed. of: Fundamentals of marketing. William J. Stanton, Michael J. Etzel, Bruce J. Walker. 10th ed. c1994. Glossary : p. G1 - G17. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references and indexes. |
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE | |
Method of acquisition | Donated by Ohio State University |
Accession number | 21464 |
Extent | copy 2 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
9 (RLIN) | 366 |
Topical term or geographic name entry element | Marketing |
700 ## - ADDED ENTRY--PERSONAL NAME | |
9 (RLIN) | 4183 |
Personal name | Walker, Bruce J. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
9 (RLIN) | 4184 |
Personal name | Stanton, William J. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Coded location qualifier | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Public note | Total Renewals |
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Library of Congress Classification | Non-fiction | Ladislao N. Diwa Memorial Library | Ladislao N. Diwa Memorial Library | Circulation Section | 01/20/2006 | Donated by Ohio State University | Cir | HF5415 Et9 1997 | 00014098 | 09/03/2020 | c2 | 09/03/2020 | Books | 21464 | |||||
Library of Congress Classification | Non-fiction | Ladislao N. Diwa Memorial Library | Ladislao N. Diwa Memorial Library | Circulation Section | 11/23/2007 | Donated by Ohio State University | Cir | HF5415 Et9 1997 | 00014099 | 09/03/2020 | c4 | 09/03/2020 | Books | 48608 | |||||
Library of Congress Classification | Room use only | Non-fiction | Ladislao N. Diwa Memorial Library | Ladislao N. Diwa Memorial Library | Room Use Section | 01/20/2006 | Donated by Ohio State Univ. | RUS | RUS HF5415 Et9 1997 | 00020394 | 10/29/2020 | 10/29/2020 | Books | 18883 | 1997 |