Fundamentals of marketing / (Record no. 22979)
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000 -LEADER | |
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fixed length control field | 00582nam a2200181 a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20201029161449.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 080331s19uu xx 00 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0074529277 |
245 10 - TITLE STATEMENT | |
Title | Fundamentals of marketing / |
Statement of responsibility, etc. | William J. Stanton ... [et al.]. |
250 ## - EDITION STATEMENT | |
Edition statement | essentials ed. |
260 0# - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Sydney : |
Name of publisher, distributor, etc. | McGraw-Hill, |
Date of publication, distribution, etc. | c1992. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | viii, 486p. : col. ill. ; 24 cm. |
500 ## - GENERAL NOTE | |
General note | Glossary : p. 457 - 479. Includes index. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Australia |
-- | Case studies. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Case studies. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Stanton, William J. |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Serial Enumeration / chronology | Inventory number | Total Checkouts | Total Renewals | Barcode | Date last seen | Price effective from | Koha item type | Public note |
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Room Use Section | 10/29/2020 | Donated by Ador Anuat | HF5415 | F96 | 1992 | 40425 | 10/29/2020 | 10/29/2020 | Books | apd |