MARC details
000 -LEADER |
fixed length control field |
05055nam a22003497a 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OSt |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240829150846.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
240411b |||||||| |||| 00| 0 eng d |
040 ## - CATALOGING SOURCE |
Transcribing agency |
Cavite State University - Main Campus Library |
041 0# - LANGUAGE CODE |
Language code of text/sound track or separate title |
eng |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
381.1 |
Item number |
G11 2022 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Gacita, Hazel Ann S. |
9 (RLIN) |
44024 |
Relator term |
author |
245 10 - TITLE STATEMENT |
Title |
Online customer reviews and quality improvement of online businesses in selected areas of Cavite / |
Statement of responsibility, etc. |
by Hazel Ann S. Gacita, Lyka R. Olila, and Apple B. Sumalinog. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Indang, Cavite : |
Name of publisher, distributor, etc. |
Cavite State University- Main Campus, |
Date of publication, distribution, etc. |
2022 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xvii, 116 pages : |
Other physical details |
illustrations ; |
Dimensions |
28 cm. |
336 ## - CONTENT TYPE |
Source |
rdacontent |
Content type term |
text |
337 ## - MEDIA TYPE |
Source |
rdamedia |
Media type term |
unmediated |
338 ## - CARRIER TYPE |
Source |
rdacarrier |
Carrier type term |
volume |
500 ## - GENERAL NOTE |
General note |
Thesis (Bachelor of Science in Business Management major in Operations Management) Cavite State University. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references. |
508 ## - CREATION/PRODUCTION CREDITS NOTE |
College and Department |
College of Economics, Management, and Development Studies (CEMDS) Department of Management. |
520 3# - SUMMARY, ETC. |
Summary, etc. |
GACITA, HAZEL ANN S., OLILA, LYKA R., and SUMALINOG, APPLE B. Online Customers Reviews and Quality Improvement of Online Businesses in Selected Areas of Cavite. Undergraduate Thesis. Bachelor of Science in Business Management major in Operations Management. Cavite State University, Indang, Cavite. August 2022. Adviser: Ms. Patricia Sullano.<br/>Nowadays people in the modern world are more inclined to technologies. Everything is already based on technology. Purchasing products and services are also online. Online businesses are more prevalent. It appears that online customer reviews have a great way to capture consumer attention and increase sales. The importance of online customer reviews is immense because they are highly helpful to most consumers, and they are also responsible for securing once online visibility in search rankings. Furthermore, as their importance increases and more competitors encourage customer reviews, participation will only become more necessary in online businesses in terms of quality improvement.<br/>This study investigated and put forward the online reviews and quality improvement of online businesses in selected areas of Cavite. It was designed as a study to determine the participant's socio-demographic information, business profile of the online businesses in selected areas of Cavite in terms of classification of online businesses, type of online businesses (product or service), and length of business operation. Also, this is to determine the level of online customer review ratings of the online businesses in selected areas of Cavite in terms of product review, shipping and handling, and seller service. Lastly, this aimed to determine the quality improvement of the online businesses based on online customer reviews in terms of product improvement, process improvement, and people-based improvement. The study is purely descriptive, and 195 participants participated in this study. Using online survey questionnaires, primary data were acquired. Secondary data sources were also used in this study such as existing articles, journals, research, and e-books.<br/>The level of online customer review ratings of online businesses shows that the seller's service earned a very high rating of stars in the review ratings of online customers. This means that the services of online owners are one of the factors that affect the purchasing decisions of customers by looking at their level of services. The higher its review ratings, the higher the service of selling its online businesses. Therefore, the effects of online customer reviews on the quality of service/product offered by online businesses are explained by the fact that online customer reviews have a very high impact either positively or negatively on the quality of the product/service offered by an online business. In general, online customer reviews have very high effects on an online business to improve its product or services continuously, and to utilize it as a tool to produce high-quality products and services. In addition, people-based improvement plays a big part in improving the quality of a product or service (High Improvement). People are the foundation of progress, and they play a critical role in every business. Its people's contributions could be extremely beneficial in transforming it into a successful business.<br/>Keywords: Online Customer Reviews and Quality Improvement, Online Businesses<br/> |
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
Method of acquisition |
Submitted to the University Library |
Date of acquisition |
January 23, 2023 |
Accession number |
T-9338 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
E-commerce |
9 (RLIN) |
44025 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Consumer behavior |
9 (RLIN) |
3354 |
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
Course or Program |
Bachelor of Science in Business Management |
9 (RLIN) |
1343 |
Major |
Operations Management |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Olila, Lyka R. |
9 (RLIN) |
44028 |
Relator term |
author |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Sumalinog, Apple B. |
9 (RLIN) |
44029 |
Relator term |
author |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Sullano, Patricia P. |
9 (RLIN) |
44030 |
Relator term |
adviser |
856 ## - ELECTRONIC LOCATION AND ACCESS |
Link text |
Click here to view the Abstract and Table of Contents |
Electronic File |
<a href="http://library.cvsu.edu.ph/cgi-bin/koha/opac-retrieve-file.pl?id=179a98c8fdc1738dfe42931bed279b3b">http://library.cvsu.edu.ph/cgi-bin/koha/opac-retrieve-file.pl?id=179a98c8fdc1738dfe42931bed279b3b</a> |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Dewey Decimal Classification |
Koha item type |
Theses / Manuscripts |