MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01633nam a22003497a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20240921155408.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
240921b |||||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
Cavite State University - Main Campus Library |
| 041 0# - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
eng |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.834 |
| Item number |
D11 2022 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Dacutanan, Ellouisa Mae V. |
| 9 (RLIN) |
49400 |
| Relator term |
author |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Influencer marketing : |
| Remainder of title |
influence of message credibility on the purchase intention of college students towards gadget / |
| Statement of responsibility, etc. |
by Ellouisa Mae V. Dacutanan, Julie Ann D. Ibonia, and Reylyn T. Quiom. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Indang, Cavite : |
| Name of publisher, distributor, etc. |
Cavite State University- Main Campus, |
| Date of publication, distribution, etc. |
2022 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xiii, 77 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
28 cm. |
| 336 ## - CONTENT TYPE |
|---|
| Source |
rdacontent |
| Content type term |
text |
| 337 ## - MEDIA TYPE |
|---|
| Source |
rdamedia |
| Media type term |
unmediated |
| 338 ## - CARRIER TYPE |
|---|
| Source |
rdacarrier |
| Carrier type term |
volume |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Thesis (Bachelor of Science in Business Management major in Marketing Management) Cavite State University. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references. |
| 508 ## - CREATION/PRODUCTION CREDITS NOTE |
|---|
| College and Department |
College of Economics, Management and Development Studies (CEMDS) - Department of Management. |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
|---|
| Method of acquisition |
Submitted to the University Library |
| Date of acquisition |
April 12, 2023 |
| Accession number |
T-9857 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Social media |
| 9 (RLIN) |
1386 |
| General subdivision |
Influencer |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Mass media Influence |
| 9 (RLIN) |
32244 |
| General subdivision |
Purchase intention |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing strategies |
| 9 (RLIN) |
44860 |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Course or Program |
Bachelor of Science in Business Management |
| 9 (RLIN) |
1343 |
| Major |
Marketing Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Ibonia, Julie Ann D. |
| 9 (RLIN) |
49403 |
| Relator term |
author |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Quiom, Reylyn T. |
| 9 (RLIN) |
49404 |
| Relator term |
author |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Cubillo, Danikka A. |
| 9 (RLIN) |
369 |
| Relator term |
adviser |
| 856 ## - ELECTRONIC LOCATION AND ACCESS |
|---|
| Link text |
Click here to view the Abstract and Table of Contents |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Theses / Manuscripts |
