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Business marketing management : a strategic view of industrial and organizational markets / Michael D. Hutt, Thomas W. Speh.

By: Contributor(s): Material type: TextTextPublication details: New York : Dryden Press, c1992.Edition: 4th edDescription: xxvi, 749 p. : ill. ; 24 cmISBN:
  • 0030541670
Subject(s):
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Holdings
Item type Current library Collection Call number Materials specified Vol info Status Notes Date due Barcode
Books Books Ladislao N. Diwa Memorial Library Room Use Section 19940302 HF5415.13 Available mma 8844

Includes bibliographical references and index.

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