Strategic marketing management / Jean-Jacques Lambin.
Material type: TextPublication details: London : McGraw-Hill, c1996.Description: xiv, 692 p. : ill. ; 25 cmISBN:- 0077092279
Item type | Current library | Collection | Call number | Materials specified | Vol info | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|---|
Books | Ladislao N. Diwa Memorial Library Room Use Section | 20080414 | HF5415.13 | Available | apd | 57422 |
Includes index.