Triple play banana cider vinegar / by Jan Bonnin P. Silla, Dane L. Clarito and Ruth C. Baldonado.

Entrepreneurial Development Project (Bachelor of Science in Business Management major in Marketing Management) Cavite State University.

Includes bibliographical references.

College of Economics, Management and Development Studies (CEMDS), Department of Management

JAN BONNIN SIILLA, DANE CLARITO, RUTH BALDONADO., Triple Play Banana
Cider Vinegar. Entrepreneurial Development Project. Bachelor of Science in Business
Management major in Marketing Management. Cavite State University, Indang, Cavite.
April 2018. Adviser: Ms. Tania Marie P. Melo.
Triple Play Banana Cider Vinegar operated for six months from January 2 to June 30,
2018. Entrepreneurial Development Project was conducted at the farm of Mr. Jan Bonnin Silla.
Generally, the entrepreneurial project was conducted to provide the Opportunity for the
proponents to apply the knowledge they had gained as marketing students in actual business
operation. It was also designed to enhance the skills and business acumen of the students as
budding entrepreneurs.
Specifically, Triple Play aimed to: determine the profitability of food production and
distribution of vinegar and cider vinegar business; gain knowledge and insights from the
operation of the business; identify the problems encountered in the operation of the business;
and promote Republic Act 9003 which is Ecological Waste Management. Triple Play offered
banana cider vinegar in three bottle sizes: 120m1, 320m1 and a 380m1 which is also available
for banana vinegar. To promote the business, the entrepreneurs looked for possible customers
and prospects. The entrepreneurs did several marketing efforts to be able to reach customers
for their products. They conducted free tasting activity while they were demonstrating their
products to their customers. They also provided calling cards for their customers to reach them.
They also went to the Municipal Hall of General Trias, Cavite and did their best to offer
their product to the government employees. They used tarpaulin to inform the customers about
the product.
They participated in trade fair and exhibit that was held in Cavite State University —
Indang Campus. They also participated in a trade fair and exhibit that was held in Robinsons
Place — General Trias. They've posted their product in their personal accounts in social media
to sell and inform customers about the product. Lastly, the entrepreneurs also did personal
selling to reach some customers specially the elders. The business was in the form of
partnership. An initial capital of P30,000.00 was equally shared by the three entrepreneurs.
Diffirent tasks and responsibilities in operating the enterprise evenly shared by the proponents.
Cider vinegar and banana vinegar business makes a good profit. Especially when someone has
to offer it for a cheaper price.
However, it will require a lot of hardships and effort to run a business like this. While the

business is operating, the proponents faced serious problem regarding to their stock of over-
ripped bananas. Domino-effect hits their business causing their operation to stop for a mean

time and had forced them to look for public markets that may solve their problem. But they did
not found any solution to this causing them bled financiall y. As for their problem to be fix and to
help the proponents gained what they loss, they are required to extend their business for two

months. During this extension, the proponents managed their business successfully. For the six-
month operation, the enterprise generated a total sales of P32,520.00. After deducting the

operating expenses, a net income of P5,734.66 was generated.

Submitted to the University Library 02/07/2019 EDP-589