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Marketing : real people, real choices / Michael R. Solomon, Elnora W. Stuart.
Material type:
TextPublication details: Englewood Cliffs, N. J. : Prentice Hall, c1997.Description: xxvi, 774p. : col. ill. ; 28 cmISBN: - 0205152066
| Item type | Current library | Collection | Call number | Materials specified | Vol info | Status | Notes | Date due | Barcode |
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Ladislao N. Diwa Memorial Library Room Use Section | 20071123 | HF5415.35 | Available | mma | 38874 |
Glossary : p. 747 - 754. Includes bibliographical references and index.