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1.
Marketing management : an Asian perspective / Philip Kotler ... [et al.]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore : Prentice Hall, c1996
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (4)Call number: HF5415.13 M34 , ... Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

2.
Marketing research : an applied orientation / Naresh K. Malhotra. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N. J. : Prentice Hall, c1996
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (1)Call number: HF5415.2 M29 1996. Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

3.
International marketing management / Subhash C. Jain. by
Edition: 5th ed.
Material type: Text Text; Format: print
Publication details: Cincinnati, Ohio : South-Western College, c1996
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (1)Call number: HF1416 J19 1996. Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

4.
Hospitality and travel marketing / Alastair M. Morrison. by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: Albany, New York : Delmar Pub., c1996
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (1)Call number: TX911.3 M3M83 1996. Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

5.
Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens. by
Material type: Text Text; Format: print
Publication details: Englewood Cliffs, N. J. : Prentice Hall, c1996
Availability: Items available for loan: (1).

6.
Marketing : foundations and applications / Carolyn F. Siegel. by
Material type: Text Text; Format: print
Publication details: Chicago : Mirror Press, c1996
Availability: Items available for loan: (1).

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