International marketing / Phillip R. Cateora.
Material type: TextSeries: The Irwin series in marketingPublication details: Chicago, Ill. : Irwin, c1997.Edition: 9th edDescription: xxiii, 772p. : ill. ; 25 cmISBN:- 0071152091
Item type | Current library | Collection | Call number | Materials specified | Vol info | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|---|
Books | Ladislao N. Diwa Memorial Library Room Use Section | 19990811 | HF1009.5 | Available | apd | 24900 |
Includes index.