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Coca-cola Bottlers Philippines Incorporation, Tanza, Cavite / by Jeena B. Aganio.

By:

Aganio, Jeena B [author]

Contributor(s):

Abogadie, Lina C [adviser]

Material type: Text

TextLanguage: English Publication details: Indang, Cavite : 2003. Cavite State University- Main Campus,Description: xii, 36 pages :| illustrations ; 28 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

Subject(s):

DDC classification:

658.8 Ag1 2003

Online resources:

Click here to view thesis abstract and table of contents

Production credits:

College of Economics, Management, and Development Studies (CEMDS)

Abstract: JEENA BANLAYGAS AGANIO. Coca-Cola Bottlers Philippines Inc., Tanza, Cavite. A Field Practice Report. Bachelor of Science in Business Management, major in Marketing. Cavite State University. Indang, Cavite. April 2003. Adviser: Ms. Lina C. Abogadie. A four month field practice was conducted at Coca-Cola Bottlers Philippines Inc. (CCBPI) in Soriano Highway, Tanza Cavite. The study was conducted to describe the organization and management of the firm; describe the products offered in the market and identify the problems as well as the future plans of the firm. Data and information were gathered from company’s profile, interviews with the personnel, and actual participation in the firm’s activities. Other data like different prices of CCBPI’s products were gathered from the files of the company. The company distributes its products to three districts, covering nine distribution areas in Cavite which include Naic, Tanza, Cavite City, Maragondon, Ternate, Rosario, Kawit, Noveleta and Gen. Trias. Marketing of its products through local promos were done by the salesmen to different dealers and outlets. The management gives some discounts for those dealers who gain the highest sales in the area. Major problems encountered by the firm were delays of operations of the business due to breakdowns of forklift machines.

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Holdings ( 1 )
Title notes ( 5 )

Holdings
Item type	Current library	Collection	Call number	Materials specified	URL	Status	Notes	Date due	Barcode
Theses / Manuscripts	Ladislao N. Diwa Memorial Library Theses Section	Non-fiction	658.8 Ag1 2003 (Browse shelf(Opens below))		Link to resource	Room use only	FS-203		00006046

Field study (B.S.B.M.--Marketing) Cavite State University

Includes bibliographical references.

College of Economics, Management, and Development Studies (CEMDS)

JEENA BANLAYGAS AGANIO. Coca-Cola Bottlers Philippines Inc., Tanza, Cavite. A Field Practice Report. Bachelor of Science in Business Management, major in Marketing. Cavite State University. Indang, Cavite. April 2003. Adviser: Ms. Lina C. Abogadie.

A four month field practice was conducted at Coca-Cola Bottlers Philippines Inc. (CCBPI) in Soriano Highway, Tanza Cavite. The study was conducted to describe the organization and management of the firm; describe the products offered in the market and identify the problems as well as the future plans of the firm. Data and information were gathered from company’s profile, interviews with the personnel, and actual participation in the firm’s activities. Other data like different prices of CCBPI’s products were gathered from the files of the company.

The company distributes its products to three districts, covering nine distribution areas in Cavite which include Naic, Tanza, Cavite City, Maragondon, Ternate, Rosario, Kawit, Noveleta and Gen. Trias. Marketing of its products through local promos were done by the salesmen to different dealers and outlets. The management gives some discounts for those dealers who gain the highest sales in the area.

Major problems encountered by the firm were delays of operations of the business due to breakdowns of forklift machines.

Submitted to the University Library 07/18/2007 FS-203