Principles of marketing / (Record no. 63310)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00975cam a2200277 a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20240226142813.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 950616s1996 njua b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0131902083 |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415 |
Item number | K84 1996 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip |
9 (RLIN) | 3774 |
Relator term | author |
245 10 - TITLE STATEMENT | |
Title | Principles of marketing / |
Statement of responsibility, etc. | by Philip Kotler and Gary Armstrong. |
250 ## - EDITION STATEMENT | |
Edition statement | 7th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Englewood Cliffs, N.J. : |
Name of publisher, distributor, etc. | Prentice Hall, |
Date of publication, distribution, etc. | c1996. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 1 v. (various pagings) : |
Other physical details | ill. (some col.) ; |
Dimensions | 28 cm. |
336 ## - CONTENT TYPE | |
Source | rdacontent |
Content type term | text |
337 ## - MEDIA TYPE | |
Source | rdamedia |
Media type term | unmediated |
338 ## - CARRIER TYPE | |
Source | rdacarrier |
Carrier type term | volume |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references and index. |
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE | |
Method of acquisition | Donated by Ohio State University |
Accession number | 49080 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
9 (RLIN) | 366 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Armstrong, Gary |
9 (RLIN) | 3808 |
Relator term | author |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
a | 7 |
b | cbc |
c | orignew |
d | 1 |
e | ocip |
f | 19 |
g | y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Coded location qualifier | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Library of Congress Classification | Room use only | Non-fiction | Ladislao N. Diwa Memorial Library | Ladislao N. Diwa Memorial Library | Room Use Section | 02/26/2024 | Donated by Ohio State University | RUS | RUS HF5415 K84 1996 | 00072328 | 02/26/2024 | 02/26/2024 | Books | 49080 |