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Business marketing management : a strategic view of industrial and organizational markets / Michael D. Hutt, Thomas W. Spech.

By: Contributor(s): Material type: TextTextPublication details: Canada : Thomson, c2004.Edition: 8th edDescription: xxx, 714 p. : ill. ; 26 cmISBN:
  • 0324190433
Subject(s):
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Holdings
Item type Current library Collection Call number Materials specified Vol info Status Notes Date due Barcode
Books Books Ladislao N. Diwa Memorial Library Room Use Section 20071123 HF5415.13 Available apd 41021

Glossary : p. 689 - 699. Includes index.

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