Consumer behavior / William L. Wilkie.
Material type: TextPublication details: New York : John Wiley & Sons, c1990.Edition: 2nd edDescription: xxviii, 699 p. : ill. ; 24 cmISBN:- 0471613525
Item type | Current library | Collection | Call number | Materials specified | Vol info | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|---|
Books | Ladislao N. Diwa Memorial Library Room Use Section | 20071220 | HF5415.3 | Available | apd | 40230 |
Includes bibliographical references and index.