International marketing / Philip R. Cateora.
Material type: TextSeries: The Irwin series in marketingPublication details: Chicago : Irwin, c1996.Edition: 9th edDescription: xxiii, 770p. : ill. ; 26 cmISBN:- 0256206821
Item type | Current library | Collection | Call number | Materials specified | Vol info | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|---|
Books | Ladislao N. Diwa Memorial Library Room Use Section | 19980415 | HF1009.5 | Available | apd | 24799 |
Includes indexes.