Influencer marketing : influence of message credibility on the purchase intention of college students towards gadget / by Ellouisa Mae V. Dacutanan, Julie Ann D. Ibonia, and Reylyn T. Quiom.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Indang, Cavite : Cavite State University- Main Campus, 2022Description: xiii, 77 pages : illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
Subject(s): DDC classification:
  • 658.834  D11 2022
Online resources: Production credits:
  • College of Economics, Management and Development Studies (CEMDS) - Department of Management.
Star ratings
    Average rating: 0.0 (0 votes)

Thesis (Bachelor of Science in Business Management major in Marketing Management) Cavite State University.

Includes bibliographical references.

College of Economics, Management and Development Studies (CEMDS) - Department of Management.

Submitted to the University Library April 12, 2023 T-9857

Copyright © 2024. Cavite State University | Koha 23.05