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1.
The Publicity handbook David R. Yale by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 4255 West Touhy Avenue, Lincolnwood (Chicago), Illinois 60646- 1975 U.S.A. NTC Business Books 1991, 1982
Availability: Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

2.
Developing, implementing, and managing an effective marketing plan / Hal Goetsch. by
Publication details: Lincolnwood, Ill. : NTC Business Bocks, c1993
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (1)Call number: HF5415.13 G55 1993.

3.
How to get the most out of sales meetings : 50 proven techniques to improve selling skills / James Dance. by
Material type: Text Text; Format: print
Publication details: Chicago, Ill. : NTC Business Books, c1992
Availability: Items available for loan: (1).

4.
Integrated marketing communications / Don E. Schultz, Stanley I. Tannenbaum, Robert F. Lauterborn. by
Material type: Text Text; Format: print
Publication details: Lincolnwood, Ill. : NTC Business Books, c1993
Availability: Items available for loan: (1).

5.
Integrated direct marketing : the cutting strategy for synchronizing advertising, direct mail, telemarketing, and field sales / Ernan Roman. by
Material type: Text Text; Format: print
Publication details: Lincolnwood, Ill. : NTC Business Books, c1995
Availability: Items available for loan: (1).

6.
Fundamentals of copy and layout / Albert C. Book, C. Dennis Schick. by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: U.S.A. : Illinois, NTC Business Books, c1990
Availability: Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

7.
Advertising copywriting / Philip Ward Burton. by
Edition: 6th ed.
Material type: Text Text; Format: print
Publication details: Ill. : NTC Business Books, c1990
Availability: Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

8.
How to do business with the Japanese / Boye Lafayette De Mente. by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: U. S. A. : NTC Business Books, c1993
Availability: Items available for loan: (1).

9.
New product development : responding to market demand / George Gruenwald. by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: Ill. : NTC Business, c1992
Availability: Items available for loan: (1).

10.
Successful direct marketing methods / Bob Stone. by
Edition: 4th ed.
Material type: Text Text; Format: print
Publication details: Lincolnwood, Ill. : NTC Business Books, c1988
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (1)Call number: HF5415.126 St7 1988.

11.
Successful direct marketing methods / Bob Stone. by
Edition: 5th ed.
Material type: Text Text; Format: print
Publication details: Lincolwood, Ill : NTC Business Books, c1994
Availability: Items available for loan: (1).

12.
The Global marketing imperative / Michael R. Czinkota, Ilkka A. Ronkainen, John J. Tarrant. by
Material type: Text Text; Format: print
Publication details: Lincolnwood, Ill. : NTC Business Books, c1995
Availability: Items available for loan: (1).

13.
Media math : basic techniques of media evaluation / Robert W. Hall. by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: Ill. : NTC Business Books, c1991
Availability: Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

14.
AMA marketing toolbox : selecting the right products and services / David Parmerlee. by
Material type: Text Text; Format: print
Publication details: Lincolnwood, Ill. : NTC Business Books c1993
Availability: Items available for loan: (1).

15.
AMA marketing toolbox : identifying the right markets / David Parmerlee. by
Material type: Text Text; Format: print
Publication details: Lincolwood, Ill. : NTC Business Books, c1993
Availability: Items available for loan: (1).

16.
Co-op advertising : the authoritative guide to promotional allowance marketing for advertisers, retailers and distributors / Robert F. Houk. by
Material type: Text Text; Format: print
Publication details: Lincolnwood, Ill. : NTC Business Books, c1995
Availability: Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

17.
Strategic advertising campaigns / Don E. Schultz, Beth Barnes. by
Edition: 4th ed.
Material type: Text Text; Format: print
Publication details: Lincolnwood, Ill. : NTC Business Books, c1995
Availability: Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

18.
Advertising handbook of advertising / Carol Nelson, Herschell Gordon Lewis ; foreword by Rance Crain. by
Material type: Text Text; Format: print
Publication details: Lincolnwood, Ill. : NTC Business Books, c1998
Availability: Items available for loan: (1).

19.
Advertising handbook of advertising / Carol Nelson, Herschell Gordon Lewis ; foreword by Rance Crain. by
Material type: Text Text; Format: print
Publication details: Lincolnwood, Ill. : NTC Business Books, c1998
Availability: No items available.

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