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	1.	Marketing management : a strategic approach with a global orientation / Harper W. Boyd, Orville C. Walker, Jean-Claude Larreche. by Boyd, Harper W Walker, Orville C Larreche, Jean-Claude Series: The Irwin series in marketing Edition: 2nd ed. Publication details: Chicago : Irwin, c1995 Availability: Items available for loan: Ladislao N. Diwa Memorial Library (4)Call number: HF5415.13 B69 1995, ... Not available: Ladislao N. Diwa Memorial Library: Room use only (1). Add to cart (remove)
	2.	No cover image available Marketing management : knowledge nd skills ; text, analysis, cases, plans / J. Paul Peter, James H. Donnely, Jr. by Peter, J. Paul Donnelly, James H Series: The Irwin series in marketing Edition: 4th ed. Material type: Text; Format: print Publication details: Chicago : Irwin, c1995 Availability: Items available for loan: (1). Add to cart (remove)
	3.	Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer. by Lehmann, Donald R Winer, Russell S Series: The Irwin series in marketing Edition: 4th ed. Material type: Text; Format: print Publication details: Chicago : Irwin, c1997 Availability: Items available for loan: (1). Add to cart (remove)
	4.	Basic marketing : a managerial approach / E. Jerome McCarthy, William D. Perreault, Jr. by McCarthy, E. Jerome Edition: 10th ed. Material type: Text; Format: print Publication details: Homewood, Ill. : Irwin, c1990 Availability: Items available for loan: (1). Add to cart (remove)
	5.	Basic marketing : a global-managerial approach / William D. Perreault, E. Jerome McCarthy. by Perreault, William D McCarthy, E. Jerome Series: The Irwin series in marketing Edition: 12th ed. Material type: Text; Format: print Publication details: Chicago : Irwin, c1996 Availability: Items available for loan: (1). Add to cart (remove)
	6.	Applications in basic marketing : clippings from the popular business press / William D. Perreault, E. Jerome McCarthy. by Perreault, William D McCarthy, E. Jerome Edition: 1996-1997 ed. Material type: Text; Format: print Publication details: Chicago : Irwin, c1990 Availability: Items available for loan: (1). Add to cart (remove)
	7.	Applications in basic marketing : clippings from the popular business press / E. Jerome McCarthy and William D. Perreault, Jr. by McCarthy, E. Jerome Perreault, William D Edition: 1990 ed. Material type: Text; Format: print Publication details: Homewood, Ill. : Irwin, c1990 Availability: Items available for loan: (1). Ladislao N. Diwa Memorial Library (1)Call number: HF5410 M12 1990. Add to cart (remove)
	8.	Marketing strategy : planning and implementation / Orville C. Walker, Harper W. Boyd, Jean-Claude Larreche. by Walker, Orville C Boyd, Harper W Larreche, Jean Claude Material type: Text; Format: print Publication details: Boston : Irwin, c1992 Availability: Items available for loan: (1). Add to cart (remove)
	9.	A preface to marketing management / Paul Peter and James H. Donnely, Jr. by Peter, J. Paul Donnelly, James H Edition: 7th ed. Material type: Text; Format: print Publication details: Boston : Irwin, c1997 Availability: Items available for loan: Ladislao N. Diwa Memorial Library (2)Call number: HF5415.13 P44 1997, ... Add to cart (remove)
	10.	Cases in marketing management / Kenneth L. Bernhardt, Thomas C. Kinnear. by Bernhardt, Kenneth L Kinnear, Thomas C Series: The Irwin series in marketing Edition: 7th ed. Material type: Text; Format: print Publication details: Chicago, Ill. : Irwin, c1997 Availability: Items available for loan: (1). Add to cart (remove)
	11.	Marketing management : a strategic approach with a global orientation / Harper W. Boyd Jr., Orville C. Walker Jr., Jean-Claude Larreche. by Boyd, Harper W Walker, Orville C Larreche, Lean-Claude Edition: 3rd ed. Material type: Text; Format: print Publication details: Boston : Irwin/McGraw-Hill, c1998 Availability: Items available for loan: (1). Add to cart (remove)
	12.	A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul Donnelly, James H Series: The Irwin/McGraw-Hill series in marketing Edition: 8th ed. Material type: Text; Format: print Publication details: Boston : Irwin McGraw-Hill, c2000 Availability: Items available for loan: (1). Add to cart (remove)
	13.	Marketing management : knowledge and skills / Paul J. Peter, James H. Donnelly, Jr. by Peter, Paul J Donnelly, James H Edition: 4th ed. Material type: Text; Format: print Publication details: Chicago : Irwin, c1995 Availability: Items available for loan: (1). Add to cart (remove)
	14.	Applications in basic marketing : clippings from the popular business press / William D. Perreault Jr., Jerome McCarthy. by Perrealt, William D. Jr McCarthy, Jerome Material type: Text; Format: print Publication details: Boston : Irwin McGraw-Hill, c1999 Availability: Items available for loan: (1). Add to cart (remove)
	15.	Marketing management : knowledge and skills / Paul J. Peter, James H. Donnelly, Jr. by Peter, Paul J Donnelly, James H Edition: 4th ed. Material type: Text; Format: print Publication details: Chicago : Irwin, c1995 Availability: No items available. Add to cart (remove)
	16.	Applications in basic marketing : clippings from the popular business press / William D. Perreault Jr., Jerome McCarthy. by Perrealt, William D. Jr McCarthy, Jerome Material type: Text; Format: print Publication details: Boston : Irwin McGraw-Hill, c1999 Availability: No items available. Add to cart (remove)

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